LucasFilm is joining forces with Nissan for a new ad campaign centered on the new film “Rogue One: a Star Wars Story.” The Nissan Rogue will play a starring role in the campaign that will see other brands like Duracell and General Mills participate as well.

“We are extremely pleased to be working with such a remarkable group of promotional partners for ‘Rogue One,'” said Lynwen Brennan, general manager of Lucasfilm. “This first in a series of Star Wars standalone films represents an exciting new era for both Star Wars and Lucasfilm, and the partners joining us on this exciting journey have each designed a stellar campaign capturing the spirit and camaraderie of ‘Rogue One.'”

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The Nissan Rogue, like its name, is the perfect addition to the force. It will allow the Rogue to show off its available technology and amenities that make fighting the dark side of these Ontario roads much easier.

We’ll keep you updated as we learn more about this new campaign and how the Nissan Rogue will be involved. For now check out the trailer for “Rogue One” and be sure to stop by Guelph Nissan to take a Nissan Rogue for a test drive.

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